Hello and welcome back to part 2 of How To Fundraise With YouTube! If you have not checked out part 1, read it here!
Now let's get into the third reason why YouTube can help you raise money for your cause.
3. Creativity is KING
When you think about a great video, what does it have in it? I guarantee, if you answered that question and asked your friend the same thing, you both will have 2 different answers. This is a good thing because it shows you how we all have the ability to create something fun and different. when you are creating your YouTube video, you have the ability to create anything and everything to captivate your audience. In marketing, the term elevator pitch means a short summary used to quickly and simply define a product, service, or organization and its value. When you sell your cause in person, you only have yourself but imagine the power of props, lighting, friends, and even the power of video editing!
The ability to gain an even bigger audience and captivate them on Facebook is there for you to capitalize on, but it won;t come easy. Remember that hard work and dedication pays off. A good rule of thumb in the video world is ask yourself, "Would I watch this?" If you say yes, show it to a small group of friends and see what they say, as constructive criticism will help your video go from good to great!
Thanks for checking out another blog post from your credit union! If you have any questions or want to extra information on how YouTube can help you, give us a shout because we are here for you!